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Netflix CMO Bozoma Saint John Wants to Bring Subscribers ‘Joy’
Source: AdWeekSince Netflix CMO Bozoma Saint John joined the streamer in August 2020, she's working to take the brand to the next level--which, for her, is all abou... Read More
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Impossible Foods Debuts a Plant-Based Pork for Those Who’d Rather Pass on Pig
Source: AdWeekImpossible Foods, continuing to expand its product lineup and trying to leapfrog other plant-based competitors, is launching faux pork in the U.S., ju... Read More
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Social Media’s Favorite Hot Sauce Brand Is Starting a Friendly Food Fight in Philly
Source: AdWeekWith four digital and two static billboards, the luxury hot sauce that has taken over social media is now dominating the Philly Fashion District. Acco... Read More
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LinkedIn Marketing Solutions Begins Notifying Customers About Measurement Issues
Source: AdWeekLinkedIn said Thursday that it discovered and corrected seven technical issues within its ads products that impacted roughly 8% of its LinkedIn Market... Read More
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Progressive Names Remi Kent Chief Marketing Officer
Source: AdWeekBranding veteran Remi Kent is going from steering the identities of Post-it Notes and Scotch tape to managing a stable of customer service characters ... Read More
BREAKING
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A Restaurant Kicks Off a Rebrand by Inserting Itself in Drake and Kanye’s Billboard Beef
Source: AdWeekAt the end of the day, a sizable portion of modern-day rap beefs are remembered as little more than interesting marketing moments. Take the thoroughly... Read More
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French Fashion Retailer Runs Campaign to Empower Women Without Featuring Any of Its Clothing
Source: AdWeekWhen women come home from a day at work, they want to change out of their uniforms into their own comfortable clothing, a truth that Camaieu, the Fren... Read More
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Facebook: How to Use the Lift Black Voices Content Hub
Source: AdWeekThe Facebook mobile application offers a Lift Black Voices content hub, where users can read stories about Black culture, view educational resources a... Read More
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Brands Are Scrambling to Get Onto Roblox. Is It Worth It?
Source: AdWeekIn a world where audiences are constantly fragmenting, the prospect of getting in front of 48.2 million people on any given day is appealing, to put i... Read More
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Flipboard Ramps Up Its Email Newsletter Offerings
Source: AdWeekCurated content platform Flipboard detailed several updates to its email newsletter offerings Thursday. Flipboard said in a blog post Thursday, "I was... Read More
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How Britain’s ASA Is Embracing Tech to Keep Pace With Misleading Ads and Digital Scammers
Source: AdWeekThe evolution of advertising moves at a fast pace, so those looking to regulate it have to as well. Digital transformation is happening across the wor... Read More
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Jeep, Ram and Fiat Become First Car Partners With Bono’s Global Charity (RED)
Source: AdWeekJeep, Ram and Fiat, sibling brands under the Stellantis corporate banner, announced a groundbreaking three-year partnership Wednesday with Bono's cele... Read More
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