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Livestreaming platform Mixer adds ads, but it might be keeping the revenue for itself

Photo by: The Verge

Alex Castro / The Verge Mixer, Microsoft’s answer to Twitch, has just rolled out its first ads, but it appears the only entity earning money from the ads will be Mixer itself. Some of the ads will show up on channels run by Microsoft itself — but other partnered channels, like Ninja’s, will now see ads appear in front of their content that don’t support them financially. Mixer announced the move...

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