The Latest

THE LATEST Cool Ads

THE LATEST THINKING

Sources: 1

Doritos: Wasabi

Photo by: Ads of the World™

Doritos now come in a new flavor: Wasabi. The century-old ingredient of Japanese cuisine inspires the new ad campaign almost fully designed in the Japanese language, created by AlmapBBDO and produced by The Youth. Everything from the visuals, to the movie, to the actions conceived specially for the launch, is a reference to elements in Japan’s pop culture, which take on a good-humored, light-hearted...

See article

THE LATEST THINKING

The opinions of THE LATEST’s guest contributors are their own.

Searching for TLT's ...

Video Site Tour

The Latest
The Latest

Subscribe to THE LATEST Newsletter.

The Latest
The Latest

Share this story through...

Separate multiple emails with commas. That's not a valid e-mail.