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UK Consumers Reject Big Beer “Crafty” Brands As True Craft Beer

Photo by: American Craft Beer

The vast majority of beer drinkers in the United Kingdom don’t believe that large-scale brewers like AB InBev can make craft beer. Here’s what we know… According to a survey by the Society of Independent Brewers (SIBA) a UK craft beer advocacy organization similar to the Brewers Association in the United States, recently released the results of a study which said that 98% of consumers think a...

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