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Japan's First Virtual Human Features in the Legend of PITERA for SK-II

Photo by: Clever Ideas, Great Ads

There are stories. And there are legends. For SK-II, the legend of Pitera began in an old sake brewery. A chance observation of an old Toji’s miraculously youthful-looking hands with a stark contrast to his wrinkled face unlocked the secret to the Power of Pitera. Join Imma, Japan’s first virtual human, unleash the power of Pitera with Ayase Haruka, Dou Jing Tong, and Behati Prinsloo through an exciting...

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